GMC News archive

Most companies accumulate very valuable and useful information about their customers as a byproduct of their routine operations. Accounts receivable is one major source of who bought what and when. The marketing department has data on who responded to which promotion. Customer service very likely has a collection of both positive and negative reports on customer experiences with the products your...

GMC are delighted to introduce the new GMC blog, Think: Customer - insight and analysis on customer experience, technology and strategy.

Visit the blog at: www.thinkcustomerblog.com

Combining customer-centric strategy and technology...

GMC has formed a referral partnership with locr, the leading supplier of individualized maps for print. As a result of the agreement, businesses can generate personalized regional and route map data from locr directly within GMC Inspire, GMC's customer communications management solution.

A very strong global software provider for customer communications management

According to Rolf Richter, CEO of...